Top trends in backlinks to watch

Mobile users are spending more and more of their time on fewer platforms. SEO is simply the process of getting website traffic from “free” or “organic” search results in search engines like Google, Bing, or Yahoo. All major search engines have primary search results that are ranked based on what the search engine considers most relevant to users. SEO helps maximize the number of visitors to a particular website or page by ensuring that the site appears high on the list of results returned by a search engine. Just like writing any great content, you need to know your targeted audience pretty well in order to be successful. These are the people you know will be most interested in your service or product and will most likely convert into sales. Start by getting into the mindset of a casual browser.

Are you seeing the effects of Google +1 on your SEO?

A ‘three clicks’ rule says that any information on a website should be available for a user within no more than three clicks. This is how you should plan it. Titles for your pages should Get your arithmetic correct - the primary resources are all available here. Its as easy as KS2 Maths or something like that... be a good summary of the content that is on the page and your keywords should be in the front of the summary. Content that addresses frequently asked questions and provides basic knowledge about your industry or business helps readers, customers, and clients learn more about you, what you do, and what you sell. ou can find out the same by tracking the keywords that users are typing in the search bar on your website. You can get a nice long list of keywords from there. Find out the information your users are searching for. Do you provide that information on your website? Is your website giving the users all that they are looking for? Ask yourself these questions.

Create a search marketing strategy based on canonical URLs

If you maintain a blog, of course you want the traffic to your blog to grow. But what if it doesn’t? What if the traffic to your blog is (slightly) decreasing? What do you do? People often click away from a site if they do not get what is suggested to them; some SEOs call this “the scent; the essence of truthiness.” Unfortunately, black hat tactics against competitors will sometimes work enough to sink their site temporarily. Use simple and obvious terms that are easy to understand. Use descriptive captions and avoid generic captions such as 'Products' or 'Services'. You can and should use keywords that are related to your business in the captions as long as they make sense. When it comes to using keywords for your site do not simply pepper it with them lest you suffer a penalty. Keyword stuffing is frowned upon by search engines and users alike. However, strategic keyword placing is good.

Lessons I learned about plugins

Thin content, however, will do the exact opposite and should be avoided at all costs. The glitz, the glam, the glorious design elements that make your website look like a million bucks … When contemplating a website redesign, it’s easy to focus only on those features that are appealing to the eye. But to ensure your new site will truly resonate with your target audience (and to save yourself from some major headaches down the road) you need SEO to be ingrained in your redesign strategy from the very beginning. Duplicate content refers to a webpage’s content that appears in more than one place on the internet. According to Gaz Hall, a UK SEO Consultant from SEO York: "Looking at statistics behind applicable keywords will reveal traffic rates and competition levels, helping you better understand the terms and topics that most interest your prospects."